THE CLIENT
Committed to its employees
The client is a large subsidiary of a multinational company, with a robust and highly distributed operation in Brazil handling bottling operations. Besides its commitment to providing an excellent experience for its customers, the company prides itself on the services it offers its employees. Among its core values are building environments in which employees feel included and able to speak freely and fostering innovation through the use of new technologies.
THE CHALLENGE
Replacing an outdated platform for employee service
The bottler was experiencing major challenges in employee service management, with over 27,000 active employees and thousands of former employees to care for. Before partnering with Cask Brazil, the client managed its service desk via the BMC platform, which resulted in low traceability, limited control, and high operational dependency.
The company needed a new platform that could do the following:
- Simplify access to services
- Engage employees regardless of location
- Improve employee productivity
- Personalize content delivery
After exploring the market, the company determined that ServiceNow was the tool to use—and Cask was just the partner to ensure a successful implementation.
THE SOLUTION
Transforming employee service with a new HR portal
Cask led the client in adopting ServiceNow’s HR Service Delivery (HRSD) module, guiding the client on a comprehensive transformation in employee service, with a focus on digitization, automation, and end-to-end efficiency.
The rollout strategy was structured in two phases:
- Decommissioning of legacy software: Over the course of four months, Cask helped the bottling company decommission BMC and migrate to ServiceNow, achieving immediate value. The service catalog was streamlined from 508 to 180 services, driving greater agility and internal control.
- Launch of a new HR portal: Cask launched a new HR portal to empower employees to manage requests and access information right from their mobile devices.
In moving employees to the new system, Cask faced a significant implementation challenge: Approximately 17,000 factory-floor employees did not have email accounts or access to corporate devices. Cask met this challenge by first focusing on the 10,000 employees who already had corporate email and devices, then focusing the second phase on onboarding the rest. This phase is set to be completed successfully within four months.

Understood our business requirements?

Managed project timeline effectively?

Communicated clearly throughout the project?

Enabled us to manage our ServiceNow applications post-implementation?

Positioned us to achieve our desired business outcomes?

Provided a high level of expertise in implementing our solution(s)?

The partner experience
Lasting support for employees, old and new
Cask has met and exceeded the client’s expectations, delivering on schedule and leaving the client feeling empowered to meet its employees’ needs.
“We couldn’t ask for a better implementation partner than Cask,” said a representative. “Adoption and onboarding are no small task, especially when they involve educating employees on the basics of email tech literacy. But Cask wasn’t intimidated. They formed a plan to meet our employees where they were—wherever they were—and we’ve all come out stronger and more capable.”
The company continues to internally manage and support the platform, reaping the benefits of a more streamlined, scalable, and employee-centric operation. The new solution covers 7,000 former employees, who can now use the platform to request documents (such as income statements) through a modern and efficient channel.

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